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News Story
Updated: 09/30/2013 11:31:18AM

Finding success
in doing what they love

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ARCADIAN PHOTO BY THOMAS SIMMONS

Co-owner and manager Joanna Moore joins her husband Kenny in running K and J’s Homegrown Produce Stand next to Joshua Citrus on County Road 760.

ARCADIAN PHOTO BY THOMAS SIMMONS

The produce display features healthy looking, fresh products, and K and J’s Homegrown Produce offers a wide variety of vegetables at reasonable prices.

ARCADIAN PHOTO BY THOMAS SIMMONS

Kenny Moore grows and harvests most of the produce offered for sale at the K and J’s Homegrown Produce Stand. His rows are straight and his plants are healthy.

ARCADIAN PHOTO BY THOMAS SIMMONS

Co-owner and Manager, Joanna joins with Kenny Moore in running the K and J’s Homegrown Produce Stand next to Joshua Citrus on County Road 760.

ARCADIAN PHOTO BY THOMAS SIMMONS

Colorful vegetables offered for sale are on display, waiting for the magic of the home cook to be transformed into healthy, nutritious meals.

ARCADIAN PHOTO BY THOMAS SIMMONS

Bright yellow squash is only one of the wide variety of produce offered to the public at K and J’s Homegrown Produce Stand. With their reasonable prices, Kenny and Joanna hope that dinner tables will feature healthy dishes.

By THOMAS SIMMONS

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It’s been said success comes from finding something you truly enjoy doing and turning it into a business. That is exactly what Kenny Moore and his wife Joanna have found. They are both graduates of DeSoto County High School and recently opened the K and J Homegrown Produce stand off Joshua Creek Road (County Road 760), on the property of Joshua Citrus.

Kenny has always loved farming. He pursued his passion for 17 years, but was unable to make a profit. So he left farming and took up another career. However, he missed the farming. Not wanting to give up his job, the couple put their heads together and decided to try and make his love for farming a retail business.

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